Fyfe Financial Wins Financial Advisory Business of the Year

We’re delighted to announce Fyfe Financial as the winner of Financial Advisory Business of the Year at the My Local Awards 2026 Yorkshire.

This award celebrates businesses that combine expertise, trust and genuine care for their clients, and Fyfe Financial is a truly deserving winner. For many people, financial advice is about far more than numbers on a page. It is about confidence, clarity and knowing what is possible for the future. That is exactly where Fyfe Financial has made such a meaningful difference. Their approach is not simply to help clients grow wealth in a tax-efficient way, but to help them understand what is affordable, what is achievable and how to make informed decisions with peace of mind.

That people-first mindset has helped make Fyfe Financial a trusted name across Sheffield, South Yorkshire and North Derbyshire. It is a business built on family values, long-term relationships and a commitment to giving clients a better experience than they might expect from financial advice.

Built on better advice and stronger values

Fyfe Financial was founded in 1993 by David Fyfe, who had always wanted to work for himself. When the chance came, he took it with both hands. His motivation was shaped in part by personal experience, having received poor financial advice in his younger years. Rather than accept that as the norm, he was determined to build a business that would offer clients something better.

That original vision still runs through the business today. Fyfe Financial has always aimed to provide advice that is thoughtful, supportive and genuinely in the client’s best interests. Over the years, that has helped create a strong reputation for service that goes beyond transactions and focuses on real life outcomes.

One of the proudest moments in the company’s history came when David’s sons, Richard Fyfe and Stephen Fyfe, took the business forward after he stopped advising in 2012. That transition was a major milestone for the Fyfe family and for the business itself, with Richard and Stephen stepping up from supporting roles to become full-time advisers and leaders. It is a source of real pride and a sign of the family commitment that continues to shape the firm.

Helping clients live better lives

What makes Fyfe Financial stand out is its belief that good financial planning is not just about achieving higher returns. It is about helping clients live better lives. That difference matters.

The team focuses on giving clients confidence and peace of mind, helping them understand the complex financial landscape in a way that feels practical and empowering. In many cases, that means giving people “permission” to enjoy their money, because they finally understand what they can afford without putting their future at risk.

That approach can be transformative. It turns financial planning into something far more personal and meaningful. Rather than simply looking at figures, Fyfe Financial helps clients make decisions that shape the way they actually live, whether that means retiring earlier than expected, supporting loved ones or feeling free to spend on experiences they may otherwise have worried about.

One of the most memorable examples they shared is telling clients they can afford to retire the very next day. But equally special are the moments when families discover they can help their children financially without compromising their own retirement plans. Those conversations are about relief, joy and possibility, and they show the real value of advice done properly.

Milestones and growth through change

Fyfe Financial has achieved a number of significant milestones over the years, including winning the Retirement Adviser of the Year Commended Award at the 2025 Moneyfacts Life & Pensions Awards, a proud moment for directors Richard and Stephen Fyfe.

Like any long-established business, it has also had to navigate change. One notable challenge came when four long-term team members reached retirement age within a relatively short period. For a firm built on culture and relationships, recruiting the right new team members was essential. It was not just about filling roles. It was about finding people who understood the values of the business and the extra mile Fyfe Financial goes for its clients.

Happily, those new team members have exceeded expectations. That successful transition says a lot about the strength of the company culture and the care taken to protect what makes the business special. It also positions Fyfe Financial well for the future as it continues to grow.

A business rooted in community

Fyfe Financial’s connection to the local area runs deep. The team speaks warmly about their love for Sheffield, South Yorkshire and North Derbyshire, from the people and local spirit to the beautiful countryside on the doorstep. There is a genuine pride in being part of Yorkshire and contributing to a region they clearly care about.

That sense of community is backed up by remarkable fundraising efforts over many years. Founders David and Jean Fyfe have raised over £1.2 million for Sheffield Children’s Hospital through their annual Daffodil Ball, a commitment spanning more than 30 years. That is an extraordinary contribution and a powerful example of giving back locally.

The wider family has continued that spirit too. Director Richard Fyfe and his wife Donna have also helped raise money for charity through a range of events, including a 12-hour relay run in support of a local mum battling a rare form of cancer. These efforts reflect a business that understands success is not just about professional achievement, but also about making a difference to the wider community.

What this award means

When Fyfe Financial learned they had won Financial Advisory Business of the Year, the reaction was one of surprise and delight. They still do not know who nominated them, but they are clearly deeply appreciative of the support they have received.

Because this award was voted for by clients, it carries even more meaning. For Fyfe Financial, client relationships are at the heart of everything they do, and this recognition is a powerful reminder that those relationships are strong and valued. It shows that the trust, care and effort they put into their work is being felt by the people who matter most.

The team has also made clear how grateful they are for the faith clients have placed in them over the years. That humility is part of what makes this win feel so fitting. It is a recognition of professional excellence, but also of warmth, loyalty and a genuine commitment to doing right by people.

Looking ahead, Fyfe Financial is keen to help as many clients and families as possible, though they are approaching capacity. To meet demand, they are planning to hire a new team member later this year, an exciting next step that will help them continue delivering the high standard of service they are known for.

Congratulations to Fyfe Financial

At My Local Awards 2026 Yorkshire, we are proud to celebrate businesses that combine expertise with real heart. Fyfe Financial is a fantastic example of that.

From its family-founded beginnings in 1993 to its trusted role today helping clients navigate life’s biggest financial decisions, this is a business that has built its reputation on care, clarity and long-term relationships. Its win reflects not only outstanding financial advice, but also the positive difference that advice can make when it is delivered with empathy and integrity.

Congratulations to Fyfe Financial, a highly deserving winner of Financial Advisory Business of the Year 2026.

And finally, a message from the team: “Thank you for all your support both in voting for us for this award and for your trust in us over the years. It is greatly appreciated.”